5 Easy Ways to Build Your Email List for Marketing

 

How do you go about getting people on your email list for marketing purposes? 

That is a Great Question for many marketer.

It is important to build your email list from the very beginning of your marketing campaign. This email list can be used for upselling, cross-promoting, and emailing past customers in order to increase sales and call to action. In this post we will discuss 5 easy ways that you can start building an email list today!

What is an email list?

An email list is a group of email addresses from people. E-mail subscribers can bring you a fortune. You’ll be unable to reach people if all your contacts are irrelevant, or the contact information is inactive. The aim of developing an email list is to increase your potential leads. And in the event he becomes a loyal customer, you get an opportunity to earn a fortune.

Why is email list building so important?

From an estimate of emails, DMA Marketer’s email Tracker averages the ROI $42 per spend spent. On average PPC offers 2 bucks every spent dollar. E-mails can offer high-end digital marketing ROI. No matter the size of an business you have potential customers on an email list that are critical to the results of marketing programs. Simple metrics such as an email open rate, click-through rate and conversion rate provide marketing tools that will tell you what you think is working as it needs improvement in order to make. Subject lines for emails like 20% off or Free Shipping can help you.

How to Build Email List more effective ?

Give a freebie in exchange for an email address

Offering a freebie or bonus is one of the best ways to build an email list. Just include an opt-in box on your website and let people know that in exchange for their email address, they will receive this gift! Then give them what you promised – whether it’s information, downloadables, video course, etc

Referral programs

You can use referral programs to get more what you’d like to have (more email subscribers) Starbucks, Dropbox and McDonalds are exemplars of successful businesses. There are free ways to get referral if you don’t need to defraud contacts of anything. Instead offer something important to get another customer’s recommendation. This can be free shipping, an extra $50 coupon or limited time reduction the discount of 25% and sometimes free gifts. This has amazing things to offer and gives you new contacts even new customers. That should be the whole thing. That tactic helped Starbucks and Dropbox become industry leaders.

Create a landing page (opt in form) for email sign-up.

You can use email capture software (such as GroovePage and ActiveCampaign) to create a landing page (opt in form) for email sign-up, which will make it easier as well!

A landing page is an important tool for email sign-up. The landing page should include some benefit why they should join your email list and some kind of call to action, such as “don’t miss out.” There should also be a teaser email capture block with an email address that will lead the visitor to your email sign up opt in form.

Include an email sign-up at the bottom of your email signature.

Another list building strategies you can use is to include an email form at the bottom of your email signature. You will want to make sure that this email address includes some kind of incentive or compelling offer such as a coupon code, free trial, limited time offer or something else they would be interested in.

Because the customer already contact with you via this email address, they will trust you more.

Add an email signup form to your website.

It is important to also include email opt-ins on your website. There are several plugins that can be used for adding a form for collecting email addresses on the front end or back end of your WordPress site. When visitor visit your page or blog post, they may more interest to subscribe to your email list for getting more relevant content. This will allow you to capture email addresses in a more passive way than having an email signup form or landing page. You can present it as “subscribe” and then provide the email address underneath that allows people to subscribe with their email for updates, sales, new products, etc.

Include opt-in fields at checkout

Customers feel secure when their order’s approval is received in the mail or at the text box. As shoppers are familiar with entering their information in a secure checkout environment including the option to join an email list is a non intrusive way to promote mailings. But as per GDPR rules the option checked in the checkbox can’t be pre-activated as well as the option to sign up for the joining ia lists is not pre-activated. As part of the compliance law it is not permitted to unchecked.

Add email capture in your Facebook and Twitter posts.

Another way you can increase new subscribers is by adding email lead magnets block at the bottom of every post on Facebook or Twitter that will lead people to an email lead magnets page. You may want to

Add email opt-ins on blog posts.

You can also include email sign up boxes or forms at the bottom of your blog posts in order to grow your email list! It is important that you make it as easy and seamless as possible for people to subscribe by having a simple “subscribe” button, newsletter subscription form, etc

Create your own call-to-action for each blog posts.

Every blog should have a call-to-action for your users. Use the tool to create one that works for you and then add it on every page of your website so people can get in touch with you easily as they are looking at content about what interests them . This is an effective way to do marketing because once someone subscribes, you can follow up with them by email.

Include email sign up opt-in in your email marketing.

Another great way to build a list of email subscribers is by including an email sign up form within your email marketing templates! Just include the text “Sign Up for Our Email List” with an arrow pointing down, and offer them something worth signing up for (like special offers, free gift , limited time offer etc .. )

Moreover ~

How to build a call to action landing page for build an email list ?

Create a landing page

Activecampaign and GroovePage more offer features for users to design landing pages to collect email. These pages typically stand for themselves and cannot be reached through your main navigation. Activecampaign and GroovePage are basic options when it comes to Landing Pages. The biggest advantage of this method is you will be required in your ESP to create a list that will have the document associated with the page and will in part be. Some people have a landing page for each banner campaign they create and some people have a landing page for every banner campaign they create. There are certain ways you may use your landing page.

Deploy pop-ups and overlays

Pop-up ads have an average conversion rate of 3.9% the top 10% of ads turning up 9.82%. Google’s interstitial advertising guidelines define the proper way to view a pop-up in advertising in general. But Google had said it would not be harmful in the case based on the penalties applied when properly used. The correct use are below: Pop-up overlaying use of eCommerce businesses to effectively build an email list. The general use of these overlays is to build an eCommerce website with large amount of eCommerce clients. To get the most from a large email lists the pop-ups can be used.

Create more landing pages.

All people who visit your site require a different answer so all the more a landing screen will generate and the more visitors you will get. When you increase landing page count from 10 to 15 HubSpot found that companies saw a 55% increases in lead leads. Individual and personal landing pages will attract your target group. Someone might want the best gluten free pizza and another person might want some good sushi. It’s like a restaurant meal and each time more people offer it the more they will come in.

Offer a valuable incentive

There have been plenty of ways to attract people to your list. The correct one will depend on the organization you are advertising for. For example online boutiques of clothing might offer a lot of the new incentives different from the traditional retail model. You should find what’s reasonable for a business to provide to what would resonate with an audience so it’s the right offer that is appropriate for you to offer. A fashion store for example would offer different incentives than the online fashion store or one that finances.

Is it legal to buy email lists?

No You Don’t Want To Buy Email Lists and Here’s How

Two emails lists bought and other options to which a number of users haven’t opte-in not working. Buying Email Lists Can Also Be An Illegal Under GDPR. Double opt-in accounts can get clean lists and raise your deliverability rates. Plus when you send someone that hasn’t subscribed to your mailing list email they either won’t go through with or most are likely reporting you. Your email quality is compromised and can reduce deliverability to legitimate users. Then buying email lists can become illegal.

And now you know how easy and simple it is to start building an email list today – Don’t wait too long. What are you waiting for?

Blog By Jarvis